7 Fundamental Ways to Improve the Patient Experience in Your ASC
- Bo Spessard
- 2 hours ago
- 9 min read
Key Takeaways on How to Improve Patient Experience in ASCs
Create a smooth pre-visit experience through online registration options, clear communication about procedures, and transparent financial policies.
Design welcoming facility environments with natural lighting, comfortable waiting areas, and rigorous cleanliness standards that build patient confidence.
Develop a patient-centered staff culture by recruiting compassionate professionals, addressing burnout, and providing targeted healthcare customer service training.
Personalize the day-of-surgery experience with individualized care plans while supporting families through clear communication and comfortable waiting areas.
Enhance recovery through comprehensive discharge instructions and proactive follow-up protocols that quickly address post-procedure concerns.
Implement technology solutions like patient portals and automated systems to improve convenience while using data analytics to drive continuous improvement.
1. Creating an Exceptional Pre-Visit Experience

Think about the last time you registered at a healthcare facility.
Was it smooth or stressful?
The registration process really sets the tone for a patient's entire healthcare journey.
One way to improve this experience is by offering online pre-registration options, which lets patients complete paperwork from the comfort of their home.
Many successful facilities have found that having dedicated intake specialists makes a huge difference - these team members personally guide patients through paperwork and insurance verification, taking the confusion out of the process.
Patients today expect convenience, so offering multiple registration channels makes sense.
This might include mobile apps, patient portals, or even self-service kiosks for those who prefer to register when they arrive.
Want to make things even easier?
Try implementing automated appointment reminders that include registration links.

Patients also appreciate simplified forms that only ask for what's absolutely necessary, along with secure ways to upload insurance cards and ID documents without making an extra trip.
Clear communication is just as important as streamlined registration.
You can reduce patient anxiety by providing educational materials in formats that suit different learning styles - some people prefer reading, while others might better understand videos explaining their procedure.
A nice touch many patients value is a pre-procedure call from a nurse who can answer questions before appointment day.
For first-time visitors, virtual tours of your facility can help them feel more at ease by showing exactly what to expect.

And don't forget that offering resources in multiple languages ensures all your patients have access to crucial information.
Money matters can be a major source of stress for patients.
You can alleviate this by implementing transparent financial policies with upfront cost estimates.
Patients appreciate knowing what to expect financially before their procedure.
Detailed timelines that walk through what happens before, during, and after surgery help manage expectations.
Early insurance verification is another helpful approach that identifies patient financial responsibility well in advance.
Of course, offering flexible payment options, such as payment plans or financing arrangements, can make costs more manageable for many families.
Always provide written documentation of financial discussions - this gives patients something to reference later and builds trust.
2. Optimizing the Facility Environment
The physical environment of your facility speaks volumes before your staff says a word.
Natural lighting, for example, does wonders for reducing anxiety and creating a calming atmosphere.
When designing your space, consider including private consultation areas where sensitive discussions can happen confidentially.
Your waiting areas deserve special attention too.
Comfortable seating and proper temperature control show patients you're thinking about their comfort during what might be a stressful time.
Little touches can make a big difference here - things like charging stations for devices, refreshment areas, and a variety of reading materials can make waiting time pass more pleasantly.
Have you ever tried to relax in a noisy environment? It's nearly impossible.
That's why thoughtful noise reduction strategies are worth implementing.
Many facilities are also incorporating elements of nature into their design - plants and nature imagery have been shown to reduce stress levels.
And remember that true accessibility isn't an afterthought - it should be central to your design philosophy from day one.
Let's talk about cleanliness - it's non-negotiable in healthcare.
Your cleaning protocols should not just meet but exceed industry standards.
Regular environmental testing helps ensure you're maintaining proper infection control.
A simple but effective practice is posting cleaning schedules in public areas - this builds patient confidence by showing your commitment to cleanliness.
Make sure your housekeeping staff receives specialized training in healthcare-specific sanitation practices.
If you operate multiple locations, consistency becomes crucial.
Patients should have a similar experience no matter which of your facilities they visit.
This means developing standardized design guidelines, using uniform signage and wayfinding systems, and conducting regular facility audits to verify brand standards are being maintained.
A centralized facility management system can help streamline maintenance requests across all your locations.
3. Developing a Patient-Centered Staff Culture

The heart of patient-centered care is your staff.
Finding and retaining compassionate professionals takes intentional effort.
During hiring, try using behavioral interviewing techniques that assess not just technical skills but also empathy and communication abilities.
Once you've built your team, create clear career advancement pathways that specifically reward patient-centered care approaches.
Recognition matters too.
Consider implementing peer nomination programs where staff can highlight colleagues who demonstrate exceptional compassion.
Competitive compensation packages that acknowledge the specialized skills needed in ambulatory surgery centers help with retention.
You might also explore partnerships with local healthcare education programs to identify promising candidates early.
Many facilities find success with mentorship programs that pair experienced staff with new hires.
Your staff's wellbeing directly impacts the care they provide.
Set realistic workload expectations with appropriate staffing ratios to prevent burnout.
Regularly check in with satisfaction surveys, but make sure you're prepared to act on the results - staff need to see their input leads to real changes.
Supporting your team's mental health is essential in healthcare settings, where emotional demands can be high.
Offering scheduling flexibility helps staff maintain a healthy work-life balance.
Don't underestimate the power of recognition and rest.
Programs that celebrate professional achievements boost morale.
Dedicated respite areas give staff somewhere to decompress away from clinical environments.
And peer support programs provide an outlet for processing difficult cases or outcomes.
Excellent patient interactions don't happen by accident - they require training.
Develop comprehensive customer service training specifically designed for healthcare settings.
Scenario-based learning helps staff practice handling challenging situations before they arise.
Shadowing opportunities let newer team members learn directly from experienced colleagues.
Clear communication protocols ensure everyone knows how to handle different types of patient interactions consistently.
4. Elevating the Day-of-Surgery Experience
Surgery day is when personalization really counts.
Simple practices like using patients' preferred names during welcome procedures show respect for individuality.
Individualized care plans help address specific needs that might otherwise be overlooked.
Having systems in place for documenting special requirements ensures nothing falls through the cracks.
Cultural sensitivity training helps staff provide appropriate care to diverse patient populations.
Don't forget that surgery affects families too. Design waiting areas with both comfort and

privacy in mind. Tools like Dialog Health allow you to communicate with caregivers via text, allowing for clear day-of instructions and updates.
Establish clear communication protocols so families stay updated during procedures.
Make discharge education family-inclusive when appropriate - often it's family members who will be helping with recovery at home.
For complex cases, consider having dedicated liaison staff available to provide extra support.
Many facilities are now using electronic status boards or messaging systems to keep families informed without requiring constant staff interruptions.
If you frequently serve families with children, child-friendly waiting areas can be a welcome addition.
Efficiency matters, but not at the expense of quality care.
Develop standardized procedure protocols that optimize workflow while still prioritizing patient needs.
Staggered scheduling can significantly reduce waiting times.
Between patients, rapid room turnover protocols maintain thorough cleaning standards without unnecessary delays.
Clear role definitions prevent staff from duplicating efforts.
Even your facility layout can improve efficiency - thoughtfully designed spaces minimize travel distances between related functional areas.
5. Enhancing Post-Operative Care and Follow-Up
Recovery doesn't end when patients leave your facility.
Comprehensive discharge instructions significantly improve outcomes.
Consider creating procedure-specific instruction packages that use plain language - medical jargon can be confusing for patients.
For visual learners, video instructions covering common procedures can be helpful.
Before patients leave, use teach-back methods where they explain instructions in their own words to confirm understanding.
Medication reconciliation services help prevent potentially dangerous misunderstandings about prescriptions.
Make emergency contacts easy to find, with clear guidelines about when to call.
Many patients appreciate having mobile-accessible instructions they can reference from home without digging through paperwork.
Proactive follow-up demonstrates your ongoing commitment to patient recovery.
Automated systems with escalation protocols can flag concerning responses for immediate attention.

A next-day nurse call checking on initial recovery progress reassures patients they haven't been forgotten. This can also be accomplished via automated text, allowing the patient to request a call back.
Using standardized assessment tools ensures every follow-up covers important points consistently.
When issues are identified during follow-up, having provider notification protocols in place means doctors are promptly alerted.
Patients will have questions after they go home - make it easy for them to get answers.
A dedicated post-operative phone line staffed by clinical personnel provides expert guidance when needed.
FAQ resources addressing common concerns can resolve many questions before they escalate.
Effective triage protocols route inquiries to the appropriate staff member efficiently.
For non-urgent questions, secure messaging systems offer convenience.
Document all communications to maintain continuity of care.
Setting clear response time standards for different types of concerns helps manage patient expectations.
6. Implementing Technology Solutions

Today's patients expect digital convenience.
Integrated patient portals bring all information and interactions together in one accessible place.
Mobile check-in reduces waiting time upon arrival.
Virtual care options for pre and post-operative consultations save patients unnecessary trips.
Digital payment systems with friendly reminders simplify financial transactions.
Electronic consent systems with integrated educational components improve the informed consent process.
Some facilities even offer digital transportation coordination to help patients get to and from appointments.
Pre-procedure checklists with automated reminders help patients stay on track with necessary preparations.
The right technology also streamlines your operations behind the scenes.
Look for EHR systems specifically designed for ambulatory surgery centers, as they address your unique workflow needs.
Inventory management systems that automatically reorder supplies prevent shortages that could disrupt care.
Scheduling optimization software minimizes downtime between procedures.
Interconnected communication systems enable real-time collaboration among your staff.
Data is your friend when it comes to improvement.
Real-time dashboards displaying key performance indicators help you spot trends quickly.
Predictive analytics can identify potential bottlenecks before they affect patients.
Benchmarking systems let you compare your performance against industry standards.
Set up regular data review sessions to uncover improvement opportunities.
Some facilities are now using AI-driven systems to detect patterns in patient feedback that might otherwise go unnoticed.
Automated anomaly detection can identify quality issues early, before they become significant problems.
7. Measuring and Improving Patient Satisfaction
Getting honest feedback requires making it easy for patients to share their thoughts.
Offer multiple feedback channels - text, email, phone - to accommodate different preferences.

Rather than one lengthy survey, try targeted questionnaires focusing on specific aspects of the patient experience.
Real-time feedback kiosks at key points in the patient journey capture impressions while they're fresh.
For deeper insights, occasional focus groups can explore patient experiences in greater detail.
Collecting feedback is just the beginning - analysis turns it into actionable insights.
Comprehensive dashboards that bring together data from all your feedback channels give you the big picture.
Sentiment analysis of free-text comments reveals the emotional aspects of patient experiences. Track your progress with comparison metrics showing improvement over time.
Develop key performance indicators specifically for patient experience to guide your efforts.
Looking for connections between satisfaction scores and clinical outcomes can reveal important relationships.
Benchmarking against similar facilities provides context for your results.
Tracking seasonal variations through trend analysis helps you anticipate and prepare for cyclical changes in patient satisfaction.
Most importantly, use what you learn to drive real improvements.
Rapid-cycle improvement teams can address feedback quickly without getting bogged down in lengthy processes.
A structured review process helps evaluate and prioritize suggested changes.
Communicate improvements back to patients with "You said, we did"Â messaging that shows you're listening.
For major changes, consider pilot testing before full implementation to minimize disruption.
After making changes, follow-up measurement confirms whether they had the intended impact.
Many facilities find that staff incentive programs tied to satisfaction improvements encourage everyone to participate in enhancement efforts.
Seamless Patient Experience: The Dialog Health Advantage for ASCs
Communication challenges can undermine your ASC's patient experience despite your best efforts.
Dialog Health's two-way texting platform provides a simple solution that addresses multiple pain points throughout the patient journey:
Streamline registration with automated reminders and embedded registration links
Reduce anxiety by sending procedure-specific educational materials directly to patients' phones
Keep families informed with real-time procedure updates without disrupting staff workflow
Improve recovery outcomes through automated post-op follow-ups that flag concerning responses
Capture valuable feedback with convenient text-based surveys for continuous improvement
Answer questions quickly via secure messaging with appropriate clinical staff
Ready to enhance your ASC's patient experience?
Request a demo today and see Dialog Health in action in just 15 minutes. No strings attached.
![]() | Written by Bo Spessard Spessard                                                  Bo brings the perspective of both an entrepreneur-operator and trusted advisor to Dialog Health. He spent 5 years as a corporate attorney and 15 years leading fast-growing B2B SaaS companies. His expertise expands enteprise software, scaling sales organizations and empowering staff to deliver exceptional client services. He was COO of Emma, a B2B SaaS marketing company which was acquired by Insight Partners in 2018. Since Emma, he has advised multiple companies through transition, growth and fundraising. At Dialog Health, he is leading Sales & Marketing and doing his level best to bring corduroy back from the 1970s. |
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